Responsibilities:

Develop and execute digital marketing campaigns across various channels, including email, social media, SEO, SEM, and content marketing.

Analyze website traffic and user behavior to identify opportunities for optimization and improvement.

Create engaging content for social media posts, blog articles, email newsletters, and other marketing materials.

Monitor and track the performance of digital marketing campaigns using analytics tools and make data-driven decisions to optimize performance.

Stay up-to-date with the latest trends and best practices in digital marketing and recommend innovative strategies to achieve business objectives.

Requirements:

Proven experience in digital marketing, with a focus on driving website traffic, lead generation, and customer acquisition.

Strong understanding of digital marketing channels, tools, and techniques, including SEO, SEM, social media, email marketing, and content marketing.

Excellent written and verbal communication skills, with the ability to create compelling and engaging content.

Proficiency in analytics tools such as Google Analytics, Google Ads, and social media analytics platforms.

Creative thinking and problem-solving skills, with the ability to develop innovative marketing strategies.